Samsung Malaysia Electronics today officially launched the Galaxy S8 and S8+, unconfined by bezels and buttons, and united by a single continuous visual and sound experience, the Galaxy S8 and S8+ are designed to blend seamlessly into one’s life, enabling a more natural interaction between the user and the device. The devices feature a refined ‘unboxed’ design, enhanced security with new biometric technologies, robust entertainment capabilities and an intelligent new interface to enhance the way people interact with their phone.

The Galaxy S8 and S8+ build on Samsung’s design heritage with a large Infinity Display, a bezel-less, dual-edge display that takes up more than 80 percent of the phone’s front screen. Visually obtrusive elements are minimal, resulting in more tangible screen space. An invisible Home button embedded underneath the screen functions just like a physical button while Recent and Back buttons are now customisable soft keys. The stunning Infinity Display of the Galaxy S8 and S8+ makes for a noticeably more immersive viewing experience. When watched in landscape mode, 21:9 movies fill the Galaxy S8 and S8+’s 18.5:9 display, while the black bars above and below the picture are minimised.

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This, along with the phone’s High Dynamic Range (HDR) Premium capabilities, enables users to see content exactly as the creator intended. Gaming experiences, too, are enhanced, as any game that supports 18.5:9 full screen mode is automatically optimised to fill up the entire screen. The Infinity Display also makes it easier to see and do more from a single screen without having to scroll as often. Optimised for multi-window usability, multitasking is made easy, even when using the phone’s full keyboard. The Galaxy S8 and S8+’s new Snap Window feature enhances productivity by allowing users to pin a specific area from a recent app to the top of the screen, and continue using the area below it.

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The Galaxy S8 and S8+ build on the Galaxy foundation with its advanced camera, which offers multi-frame image processing. With this technology, the camera takes multiple photos in rapid succession instead of just one, then selects the clearest image and uses the others to reduce the blur. This enhanced image processing ensures that shots taken when the subject is moving, in low light or when zoomed in are clear and vibrant. The dual-pixel sensor technology, wide aperture and fast autofocus of the 12MP f1.7 rear camera work together to create beautiful photographs even in low-light conditions. The 8MP f1.7 front camera has been equipped with enhanced autofocus features and facial recognition technology that can recognise and track faces to provide clear, focused selfies, regardless of the distance between the user and the camera.

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Samsung DeX (RRP: RM459) is a new service that lets users use their Galaxy S8 & S8+ as they would a desktop by providing a seamless, secure mobile-to-PC transition. With Samsung DeX, users can conveniently access apps, browse the web, send messages and more directly from their phone on a larger display without having to carry multiple devices or transfer data. Samsung DeX supports keyboard and mouse gestures, thus providing the effortless usability of a PC. Furthermore, with the ability to quickly shift between windows and adjust window size with ease, users can multitask more efficiently.

The Galaxy S8 and S8+ retail at RM3,299 and RM3,699 respectively, and are available for purchase beginning tomorrow at all Samsung Experience Stores and authorised dealers.

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www.samsung.com/my/s8